Who do I expect to visit my site?
What is the purpose/mission of the website I want to develop?
Who do I want to visit my site?
These are a few of the same questions that we ask our own clients. We want to know what everyone in the client's organization expects from their web presence. Our goal is always to identify all relevant audiences, the expectations of this audience and the motive of our client in addressing each audience.
The research on the site provides us, the building blocks needed to ensure that the website will have consistent and smooth flow. Having a deep understanding that first experience is favourable; Compusoft develops your website in a way that, users will browse your site longer with ease and come back asking for more.
Non-user friendly website navigation can be detrimental to any business enterprise or organisation. You may not think of it that way, but whenever you go to a site and can’t instantly see how to find what you want, you’re looking at very bad compilation which in turn complies to a unfriendly site, though the site might have very good appearance and maybe rich in content too. If you find your focus being drawn away by flashy graphics that have nothing to do with the content, you are face to face with awful website navigation.
Our process is one of research, strategic thinking, and preparation. Before we build a site, we determine who will see it, what they want to see, why we are showing it to them, and where everything goes. The foundation gets laid first; then we construct the building. Doing a good job here makes every other phase—including layout, graphic design, functionality, and testing—much easier.